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Festivals and events are usually held for a temporary, specific purpose. Often they continue on an annual or biennial basis. They may be fun, business or educational events, held indoor or outdoor, local community gatherings or formal conferences. They can be targeted to a range of purposes, ages and cultures.

Each event, however, has a fixed duration, setting and management. A TIMELINE process is a helpful way to plan this, using the TIMELINE chart.

An idea often evolves from suggestions or discussions linked with a community, its culture and sense of place.

An idea often evolves from suggestions or discussions linked with a community, its culture and sense of place.

Here are some examples of key festivals/events held across Wales:

National
- Eisteddfod
- Royal Welsh Show
- St David's Day Celebrations
- Santes Dwynwen

Regional
- Victorian Week in Llandrindod Wells
- Hay Festival
- Abergavenny Food Festival
- Brecon Jazz
- Lord Mayors' Parades
- Swansea City of Literature
- Cardiff Summer Festival
- Vale of Glamorgan Storytelling event
- Welsh Cycling Festival
- Snowdonia Marathon
- Anglesey Walking Festival

Local
- Markets
- Carnivals
- Castle Re-enactments
- Fairs
- Open Air Theatre
- Food Festivals
- Sports Groups
- Local Band Competitions
- Craft Shows
- Arts/Entertainment

Specialist Organisations
- Cadw
- National Trust
- Attraction Operators

Special Interest Events
- Music
- Antiques
- Flower and Food Festivals

Exhibitions/Trades
- Galleries
- Museums
- Business
- Trade Unions
- Hotel & Catering
- Welsh Food Suppliers

Find further details at www.visitwales.co.uk (Click UK then 'UK Visitor' then 'Things To Do', then 'Events Calendar' for pan-Wales events.)


Key Points:

  • Choose type of festival/event carefully. Match type of event to its purpose, time of year, duration, location and target audience
  • Start planning immediately and establish objectives using TIMELINE
  • A good guideline is: what, why, when, where, by whom, how?

See Also:

1.2 Committee Formation
1.3 Produce Planning Schedule
Checklist 1.3 Event Planning Guide
1.5 Open a Bank Account
1.11 Organising Team
2.1 Establish who does what
Section 7 Case Studies & Regional Contacts