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By now you should have identified any financial shortfall and contacted potential funding organisations for information.

Make sure you have completed the draft Marketing, PR and Sponsorship plans.

Save time by contacting funding organisations before making a formal application. Each funding body has its own approval process and timeframe.

Many of these bodies will provide guidance on how to apply, criteria on how they judge applications and an application form. Most are happy to talk to applicants and give advice and direction.

Have the following information to hand when you complete the application forms:
  • budgets
  • marketing and PR plan
  • sponsorship plan
  • information on the status of your organisation
  • bank details
  • whether or not you are VAT-registered

Make sure all funding applications are handled in a professional way. A co-opted treasurer with a financial/accountancy background could give vital advice here.

Remember that if you are successfully obtain funding from a public source, there will be conditions attached to it. Make sure you understand and comply with these conditions.


Key Points:

  • Identify your funding requirements
  • Check your eligibility for funding
  • Deal with the process professionally
  • Clearly understand any attached conditions before signing
See Also:

1.8 Establish funds
2.1 Establish who does what
2.4 Draft Budget
2.6 Develop Marketing Plan
2.8 Sponsorship
2.9 Develop PR/Media Plan
3.4 Finalise Budget
Section 7 Case Studies
Section 7 Regional Contact Lists